Current as of 2026
Anemia is a serious global public health problem affecting over two billion people of all age groups. Defined by a lack of sufficient healthy red blood cells or hemoglobin, it reduces the body’s ability to carry oxygen, quietly affecting a person’s overall well-being.
In adults, anemia often goes unnoticed. Its symptoms, such as fatigue, can easily be mistaken for the pressures of everyday life.
For years, Hiba Tarsha, Regional Manager Sales in the Middle East at HemoCue, thought her exhaustion was simply the cost of a busy life. Studying, caring for a young child, managing her home and going to work left her with almost no energy – until a simple blood test revealed the real cause:
Severe anemia.